🎧 What Happens in Marketing Podcast – Episode Featuring Chad Reelfs of Crimtan 🎙️ Episode Introduction In this episode of What Happens in Marketing, hosts Ben Laifsky and Jeremy Kadoich sit down with Chad Reelfs, U.S. lead at Crimtan, a UK-based programmatic advertising company that’s reshaping how brands think about omnichannel marketing. Chad shares his journey from pioneering behavioral targeting with Sojern to leading Crimtan’s rapid U.S. expansion, all while staying rooted in transparenc...
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🎧 What Happens in Marketing Podcast – Episode Featuring Chad Reelfs of Crimtan 🎙️ Episode Introduction In this episode of What Happens in Marketing, hosts Ben Laifsky and Jeremy Kadoich sit down with Chad Reelfs, U.S. lead at Crimtan, a UK-based programmatic advertising company that’s reshaping how brands think about omnichannel marketing. Chad shares his journey from pioneering behavioral targeting with Sojern to leading Crimtan’s rapid U.S. expansion, all while staying rooted in transparenc...
NHL All-Star Weekend is Here - Chief Content Officer Steve Mayer
What Happens in Marketing
29 minutes
3 years ago
NHL All-Star Weekend is Here - Chief Content Officer Steve Mayer
Our first episode focuses on a first for our city as we welcome the NHL All Star Game to Las Vegas. We have a conversation with local marketing guru Justin Cohen of REQ and the Chief Content Officer of the NHL, Steve Mayer to talk about the thought that goes into an event that aims to connect with the local audience while the world watches. The conversation touches on connecting with multiple generations while bringing the product to the market and inspiring the imagination of the next...
What Happens in Marketing
🎧 What Happens in Marketing Podcast – Episode Featuring Chad Reelfs of Crimtan 🎙️ Episode Introduction In this episode of What Happens in Marketing, hosts Ben Laifsky and Jeremy Kadoich sit down with Chad Reelfs, U.S. lead at Crimtan, a UK-based programmatic advertising company that’s reshaping how brands think about omnichannel marketing. Chad shares his journey from pioneering behavioral targeting with Sojern to leading Crimtan’s rapid U.S. expansion, all while staying rooted in transparenc...
