🎧 What Happens in Marketing Podcast – Episode Featuring Chad Reelfs of Crimtan 🎙️ Episode Introduction In this episode of What Happens in Marketing, hosts Ben Laifsky and Jeremy Kadoich sit down with Chad Reelfs, U.S. lead at Crimtan, a UK-based programmatic advertising company that’s reshaping how brands think about omnichannel marketing. Chad shares his journey from pioneering behavioral targeting with Sojern to leading Crimtan’s rapid U.S. expansion, all while staying rooted in transparenc...
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🎧 What Happens in Marketing Podcast – Episode Featuring Chad Reelfs of Crimtan 🎙️ Episode Introduction In this episode of What Happens in Marketing, hosts Ben Laifsky and Jeremy Kadoich sit down with Chad Reelfs, U.S. lead at Crimtan, a UK-based programmatic advertising company that’s reshaping how brands think about omnichannel marketing. Chad shares his journey from pioneering behavioral targeting with Sojern to leading Crimtan’s rapid U.S. expansion, all while staying rooted in transparenc...
Behind LVIMA's Rebrand: A 20-Year Marketing Evolution
What Happens in Marketing
32 minutes
2 years ago
Behind LVIMA's Rebrand: A 20-Year Marketing Evolution
Join us as we chat with Ben Laifsky, CEO of Hunter Marketing and long-time member of LVIMA, to discuss the behind-the-scenes recent rebrand of LVIMA and the evolution of LVIMA's brand identity as we approach our 20th anniversary. We uncover the story behind the transformation of LVIMA, the impact of LVIMA on the Vegas marketing community, and what the recent rebrand holds for LVIMA’s future in the city that never sleeps.
What Happens in Marketing
🎧 What Happens in Marketing Podcast – Episode Featuring Chad Reelfs of Crimtan 🎙️ Episode Introduction In this episode of What Happens in Marketing, hosts Ben Laifsky and Jeremy Kadoich sit down with Chad Reelfs, U.S. lead at Crimtan, a UK-based programmatic advertising company that’s reshaping how brands think about omnichannel marketing. Chad shares his journey from pioneering behavioral targeting with Sojern to leading Crimtan’s rapid U.S. expansion, all while staying rooted in transparenc...