
What if your best marketing asset isn’t your funnel or ad spend — but your values?
Darren Magarro, founder and president of The DSM Group (https://thedsmgroup.com), joins me to unpack how he built one of New Jersey’s top marketing agencies from scratch — starting with just his gut instincts, a deep belief in community, and zero cold calls.
Darren’s story is raw, real, and refreshingly grounded. From walking away from Wall Street to scaling a multi-million-dollar agency in an industry obsessed with flash, Darren shares the mindset shifts, hiring mistakes, and personal breakthroughs that helped him build something sustainable, profitable, and purpose-driven.
📌 Topics Covered:
• Why DSM has never made a cold call — and still wins 6–7 figure clients
• The marketing industry’s biggest lies (and what clients actually want)
• How Darren built a resilient team culture rooted in trust and transparency
• What he’s learned about leadership, fatherhood, and legacy as DSM turns 17
💡 Learn more about DSM Group: https://thedsmgroup.com
🎧 Connect with Darren: https://www.linkedin.com/in/darrenmagarro/
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⚠️ Disclaimer
The views and opinions expressed on the “What Are You Working Towards?” podcast are those of the hosts, guests, and participants and do not necessarily reflect the views or positions of any entities they represent.