Adobe's Chief Communications Officer, Stacy Martinet

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Wharton Marketing Matters

The Wharton School

285 episodes

5 days ago

Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Dr. Americus Reed, II. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School.

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Hosted on Acast. See acast.com/privacy for more information.

Marketing

Business

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Adobe's Chief Communications Officer, Stacy Martinet

Wharton Marketing Matters

31 minutes 5 seconds

3 months ago

Adobe's Chief Communications Officer, Stacy Martinet

Adobe's Vice President of Marketing and Communications and Chief Communications Officer, Stacy Martinet, speaks with Barbara Kahn and Americus Reed about the company’s transformation from its PDF roots to a global leader in creativity and digital experience solutions, offering insight into Adobe’s strategic reinvention, generative AI integration, and data-driven consumer behavior research like its latest findings on Prime Day.

Hosted on Acast. See acast.com/privacy for more information.