Translating Marketing Content for Global Markets with Melinda Hansell, Digital Marketing Director at F5

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Welocalize Presents

Welocalize

13 episodes

8 months ago

Join us on the Welocalize Presents podcast, as regular host Louise Law chats with Mandy Morgan to explore how AI-powered tools can revolutionize multimedia localization for global communications and e-learning. Mandy shares her expertise and dives into a case study where AI solutions potentially reduced costs by an astonishing 86% for a leading tech company

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Management

Business,

Marketing

Translating Marketing Content for Global Markets with Melinda Hansell, Digital Marketing Director at F5

Welocalize Presents

13 minutes

1 year ago

Translating Marketing Content for Global Markets with Melinda Hansell, Digital Marketing Director at F5

In this podcast, regular host Louise Law chats with Melinda Hansell, Digital Marketing Director at F5. Melinda shares her experience in global marketing, highlighting the importance of marketing translation for building relationships with global audiences. She discusses the role of AI in streamlining translation processes, and how brands can think both globally and locally to succeed in diverse markets.