Web3 growth in 2023: your first 10,000 co-owners

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Web3 Marketing Podcast

Absolute Labs

2 episodes

2 days ago

Subscribe to the web3 marketing podcast to get the latest unfiltered insight from global experts into marketing web3 at scale. We'll dive into web3 experiences, apps, games, and platforms. We'll chat about old tools and new tools, and cover all aspects of the emerging web3 marketing tech stack, including Wallet Relationship Management. Brought to you by Absolute Labs. Hosted by John Koetsier.

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Web3 growth in 2023: your first 10,000 co-owners

Web3 Marketing Podcast

43 minutes 31 seconds

2 years ago

Web3 growth in 2023: your first 10,000 co-owners

What does Axie Infinity know about growing web3 projects? How about PlayEmber or First Light Games?

In this episode of the Web3 Marketing Podcast we chat with growth leaders of web3 projects about growth after the crash: what it takes, what you need, and how to approach web3 in 2023.

Guests:

- Quinn Campbell, VP growth at Sky Mavis

- Jon Hook, CMO of PlayEmber

- Dan Reynolds, Marketing Lead at First Light Games

Growth isn't easy right now, and Quinn talks about understanding your players, understanding your owners, and understanding all the different participants in the value chain of your web3 project. Jon talks about getting back to the basics and attracting new new stakeholders while also providing value for crypto degens. And Dan talks about the challenges of growth in a market that is still incredibly new.