Catherine Lyn Scott, a renowned entertainment publicist and founder of London Flair PR, joins hosts Darren Darnborough and Richard Cambridge in this episode of the WeAudition Show. Catherine has been instrumental in the success of numerous Oscar and BAFTA-winning films and has managed publicity for film premieres, celebrity campaigns, and film festivals for over 16 years. In this episode, she shares her expert insights on the role of PR in an actor’s career, the timing for engaging a publicist, and how even independent films can make it to the Oscars with the right publicity. 

Catherine discusses the importance of understanding when to hire a publicist, the impact of red carpet events, and how actors can do their own PR if they’re not ready for professional representation. She also reflects on her journey into the industry and the rewarding experience of helping clients achieve career milestones, including Oscar nominations and wins. 

Segmented Timestamps: 

• 00:00 - Introduction to Catherine Lyn Scott and her work in Hollywood PR 
• 01:04 - What it means to be an entertainment publicist and why PR is crucial 
• 02:03 - How publicity impacts an actor's career 
• 03:06 - When should actors approach a publicist? 
• 05:07 - Working with Oscar-nominated films and clients 
• 07:28 - Red carpet experience: Behind the scenes of Oscar campaigns 
• 08:44 - Loving the job: The reward of helping actors and filmmakers succeed 
• 10:30 - When to hire a PR Specialist: Essential tips for actors and directors 
• 12:14 - How PR can assist with visa applications for actors 
• 13:35 - What makes a project pressworthy? 
• 14:43 - Setting realistic goals for press and publicity in acting 
• 16:54 - Tips for actors on doing their own publicity and getting started with PR 
• 18:16 - DIY Publicity Tips for Actors: How to Start Your Own PR 
• 20:31 - Red Carpet Events: How to get photographed and boost your acting profile 
• 22:41 - How to kickstart your own publicity campaign as an actor 
• 26:40 - Managing NDAs and publicity 
• 29:50 - Cost of hiring a publicist: What actors need to know 
• 35:41 - Conclusion and final thoughts from Catherine Lyn Scott on actor publicity

USEFUL LINKS 

Reach Catherine Lyn Scott at: 

Website: http://londonflairpr.com 

LinkedIn: linkedin.com/in/londonflairpr 

IMDb: https://www.imdb.com/name/nm3335288 

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Produced by The Big Possible http://thebigpossible.com