Choosing the right market to go into is the most important decision you could ever make in your career. 

99% of business fail after 5 years... and it's often because the entrepreneur chooses the wrong business to start. So today, I wanted to share something special with you. Right now at this very second- I'm trying to figure out what market to serve. And today, I'll tell you a few interesting stories, and my thought process for how I'm choosing a market.