We Live to Build is the raw, no-fluff interview series for high-performance founders and CEOs who are scaling 5+ figure businesses and want to grow faster without burning out.
Hosted by serial founder and angel investor Sean Weisbrot, each episode delivers tactical conversations with battle-tested operators, unpacking the mental models, systems, and automation strategies that drive sustainable success.
If you're obsessed with scaling smart, optimizing for mental resilience, and building teams and products that don’t rely on your constant presence, these interviews were recorded for you.
Expect honest talk about leadership, delegation, AI tools, cost reduction, psychology, and how to stop being the bottleneck in your business.
We’re not here to inspire, we’re here to equip.
Subscribe and upgrade how you build.
Hosted on Acast. See acast.com/privacy for more information.
We Live to Build is the raw, no-fluff interview series for high-performance founders and CEOs who are scaling 5+ figure businesses and want to grow faster without burning out.
Hosted by serial founder and angel investor Sean Weisbrot, each episode delivers tactical conversations with battle-tested operators, unpacking the mental models, systems, and automation strategies that drive sustainable success.
If you're obsessed with scaling smart, optimizing for mental resilience, and building teams and products that don’t rely on your constant presence, these interviews were recorded for you.
Expect honest talk about leadership, delegation, AI tools, cost reduction, psychology, and how to stop being the bottleneck in your business.
We’re not here to inspire, we’re here to equip.
Subscribe and upgrade how you build.
Hosted on Acast. See acast.com/privacy for more information.

The New B2B Buyer Doesn't Want to Talk to You. Nearly 60% of B2B buyers are now millennials who grew up online and expect a seamless, self-service experience. In this interview, B2B expert David explains why personalization and a frictionless, multi-channel journey are the keys to winning over the modern buyer. Learn how to blend digital self-service with a strategic sales team, why your business may be "dead in 24 months" without AI, and his 6-month rule for making new hires. Check out the company: https://www.saltboxmgmt.com
Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory
👀 CONNECT WITH SEAN
Subscribe: https://www.youtube.com/@seanweisbrot
LinkedIn: https://linkedin.com/in/seanweisbrot
Inquiries: welivetobuild@gmail.com
🕒 CHAPTERS
00:00 - The New B2B Buyer Doesn't Want to Talk to You
01:49 - Why Millennials Are Driving This Change
05:59 - Why You Still Need Sales Reps (For Complex Deals)
11:17 - The NEW Job of a B2B Sales Rep
13:18 - How AI is Already Replacing Sales Reps
15:03 - "Your Business Will Be Crying in 24 Months Without AI"
20:15 - How to Balance New Initiatives vs. Client Work
25:36 - The 6-Month Rule for Making a New Hire
29:34 - The Most Important Lesson: Change is the Only Constant
📈 WORK WITH ME
â–¶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory
â–¶ Sponsor the Channel: https://www.welivetobuild.com/collaborate
â–¶ My AI/Automation Agency: https://optimai.ai
Hosted on Acast. See acast.com/privacy for more information.