We Live to Build is the raw, no-fluff interview series for high-performance founders and CEOs who are scaling 5+ figure businesses and want to grow faster without burning out.
Hosted by serial founder and angel investor Sean Weisbrot, each episode delivers tactical conversations with battle-tested operators, unpacking the mental models, systems, and automation strategies that drive sustainable success.
If you're obsessed with scaling smart, optimizing for mental resilience, and building teams and products that don’t rely on your constant presence, these interviews were recorded for you.
Expect honest talk about leadership, delegation, AI tools, cost reduction, psychology, and how to stop being the bottleneck in your business.
We’re not here to inspire, we’re here to equip.
Subscribe and upgrade how you build.
Hosted on Acast. See acast.com/privacy for more information.
We Live to Build is the raw, no-fluff interview series for high-performance founders and CEOs who are scaling 5+ figure businesses and want to grow faster without burning out.
Hosted by serial founder and angel investor Sean Weisbrot, each episode delivers tactical conversations with battle-tested operators, unpacking the mental models, systems, and automation strategies that drive sustainable success.
If you're obsessed with scaling smart, optimizing for mental resilience, and building teams and products that don’t rely on your constant presence, these interviews were recorded for you.
Expect honest talk about leadership, delegation, AI tools, cost reduction, psychology, and how to stop being the bottleneck in your business.
We’re not here to inspire, we’re here to equip.
Subscribe and upgrade how you build.
Hosted on Acast. See acast.com/privacy for more information.

Everyone is talking about an "AI-First" content strategy, but it's the wrong mentality, and it's killing your founder authority. In a world drowning in noise, you don't need to be everywhere; you need to be "undeniable where it counts." This interview with Ethan Monkhouse, founder of Naviro, breaks down the new rules for building authority as a founder. We explore why quality content is a hundredfold more important than quantity and how to use AI as a co-pilot for the heavy lifting, not as a replacement for human creativity. You'll learn the fatal flaw in most AI content tools and the framework for a content funnel that attracts your ideal customers without turning you into just another "supplier." Check out the company: https://naviro.ai
Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory
👀 CONNECT WITH SEAN
Subscribe: https://www.youtube.com/@seanweisbrot
LinkedIn: https://linkedin.com/in/seanweisbrot
Inquiries: welivetobuild@gmail.com
🕒 CHAPTERS
00:00 - Be Undeniable Where It Counts
01:36 - Quality vs. Quantity in the Age of AI
02:01 - Why The "AI-First" Mentality is Wrong
02:30 - AI is The Co-Pilot, Not The Pilot
04:09 - The Big Flaw in AI Content Tools
05:48 - Building Your Content Funnel Framework
08:36 - Why Your Content Must Be Evergreen
12:24 - The #1 Mistake That Gets You Marked as a "Supplier"
14:19 - Content Attracts, The Funnel Sells
22:51 - Your LinkedIn Profile is a Landing Page, Not a Resume
24:22 - The Most Important Lesson of My Life
📈 WORK WITH ME
â–¶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory
â–¶ Sponsor the Channel: https://www.welivetobuild.com/collaborate
â–¶ My AI/Automation Agency: https://optimai.ai
Hosted on Acast. See acast.com/privacy for more information.