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We Live It | LiveAg's Livestock Marketing Podcast
LiveAg & Blue Reef Agri-Marketing
35 episodes
1 week ago
Welcome to the "We Live It" ranch and livestock marketing podcast, where cattle market intelligence meets ranch-ready wisdom. Join hosts Ty deCordova with LiveAg and Casey Mabry with Blue Reef Agri-marketing as they bring you straight-talk market analysis, proven strategies, and insights from industry leaders who understand ranching isn't just a business - it's a way of life. From livestock market trends to cattle management practices, each episode delivers actionable knowledge to help take your ranching operation to the next level. Whether you're in the saddle or in the truck, tune in for conversations that matter to modern cattlemen. Because we don't just talk about the cattle business...we live it.
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Management
Education,
Business
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All content for We Live It | LiveAg's Livestock Marketing Podcast is the property of LiveAg & Blue Reef Agri-Marketing and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the "We Live It" ranch and livestock marketing podcast, where cattle market intelligence meets ranch-ready wisdom. Join hosts Ty deCordova with LiveAg and Casey Mabry with Blue Reef Agri-marketing as they bring you straight-talk market analysis, proven strategies, and insights from industry leaders who understand ranching isn't just a business - it's a way of life. From livestock market trends to cattle management practices, each episode delivers actionable knowledge to help take your ranching operation to the next level. Whether you're in the saddle or in the truck, tune in for conversations that matter to modern cattlemen. Because we don't just talk about the cattle business...we live it.
Show more...
Management
Education,
Business
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Livestock Marketing Series: From Contract to Delivery - Maximizing Cattle Marketing ROI
We Live It | LiveAg's Livestock Marketing Podcast
33 minutes
3 months ago
Livestock Marketing Series: From Contract to Delivery - Maximizing Cattle Marketing ROI

Hosts Ty deCordova and Casey Mabry conclude the Livestock Marketing series with the ultimate guide to video auction success. In this comprehensive finale, learn the complete video auction process from start to finish, including the stress-reduction benefits for cattle (no hauling to sale barns) and the financial advantages of forward contracting - selling your cattle on video in summer for fall delivery.

Ty steps out of his COO role to share insider knowledge as a seasoned video auction rep, breaking down consignment contracts, explaining what documentation earns premium prices, and revealing how hand-selected reps ensure transparent transactions for both buyers and sellers. The hosts address marketing strategies for smaller operations that can't fill full truckloads, helping every size ranch maximize their marketing potential.

Perfect for cattlemen and women seeking practical livestock marketing insights, stress-free selling strategies, and proven management practices. Whether you're considering video auctions for the first time or looking to optimize your current approach, this episode delivers actionable strategies for modern cattle marketing success.

We Live It | LiveAg's Livestock Marketing Podcast
Welcome to the "We Live It" ranch and livestock marketing podcast, where cattle market intelligence meets ranch-ready wisdom. Join hosts Ty deCordova with LiveAg and Casey Mabry with Blue Reef Agri-marketing as they bring you straight-talk market analysis, proven strategies, and insights from industry leaders who understand ranching isn't just a business - it's a way of life. From livestock market trends to cattle management practices, each episode delivers actionable knowledge to help take your ranching operation to the next level. Whether you're in the saddle or in the truck, tune in for conversations that matter to modern cattlemen. Because we don't just talk about the cattle business...we live it.