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We Interrupt This Broadcast
We Interrupt This Broadcast
38 episodes
5 days ago
Your essential monthly round-up of the Australian screen industry, every third Tuesday of the month. Plus, weekly deep dive interviews on the Tuesdays in between! Hosted by Julie Eckersley and Kirsty Stark. Produced by Leonie Marsh.
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TV & Film
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Your essential monthly round-up of the Australian screen industry, every third Tuesday of the month. Plus, weekly deep dive interviews on the Tuesdays in between! Hosted by Julie Eckersley and Kirsty Stark. Produced by Leonie Marsh.
Show more...
TV & Film
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029: Deep Dive with Lee Naimo: Building Sustainable Online Models for Screen Businesses
We Interrupt This Broadcast
33 minutes 6 seconds
1 month ago
029: Deep Dive with Lee Naimo: Building Sustainable Online Models for Screen Businesses

In this episode, Julie Eckersley talks to Lee Naimo, Head of Creative for Grouse House at Haven’t You Done Well Productions, about the growth of online screen businesses in Australia and how to build a sustainable business model that works for you and your audience.

Previously managing the Online and Games Unit at Screen Australia, Lee worked with Australian producers, writers, directors and gamemakers to elevate their projects and careers, and has great insight into how they’re succeeding in the marketplace.

Even for those companies working in traditional media, online opportunities will need to make up at least one component of your future business strategy, so this is an episode not to miss!


Listen to hear Lee discuss:

  • The evolution of online content in Australia

  • Innovative companies in the online space

  • How Grouse House is building opportunities for comedians to get their work in front of audiences

  • How revenue stacking leads to sustainable business models

  • Why you should repurpose your existing content to find new audiences

  • What’s happening in the games space in Australia

    • Plus, his big idea for the Australian industry


    Follow Lee, Grouse House and their work:

    • ⁠Haven’t You Done Well’s website: https://www.haventyoudonewell.com

    • Grouse House’s website: https://www.haventyoudonewell.com/grouse-house

    • Grouse House on YouTube: https://www.youtube.com/channel/UCNuaFLcbAeycQAIAW5s7T0Q

    • Lee Naimo on LinkedIn: ⁠https://www.linkedin.com/in/lee-naimo-689084233


    This Deep Dive interview is hosted by Kirsty Stark, and proudly brought to you by ⁠⁠⁠⁠⁠⁠CrewHQ⁠⁠⁠⁠⁠⁠ & ⁠⁠⁠⁠⁠⁠Expanding Media⁠⁠⁠⁠⁠⁠.

    If you’re enjoying the podcast, please leave a rating on ⁠⁠⁠⁠Spotify⁠⁠⁠⁠ or ⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠, and we’d love you to forward this episode to a friend!

    Follow us on: ⁠⁠Instagram⁠⁠ | ⁠⁠YouTube⁠⁠ | ⁠⁠LinkedIn⁠

  • We Interrupt This Broadcast
    Your essential monthly round-up of the Australian screen industry, every third Tuesday of the month. Plus, weekly deep dive interviews on the Tuesdays in between! Hosted by Julie Eckersley and Kirsty Stark. Produced by Leonie Marsh.