Home
Categories
EXPLORE
True Crime
Comedy
Society & Culture
Business
Sports
TV & Film
Health & Fitness
About Us
Contact Us
Copyright
© 2024 PodJoint
00:00 / 00:00
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts125/v4/79/40/cb/7940cbc9-4136-f590-c61e-49e5d1ab609a/mza_8577711157082092323.jpg/600x600bb.jpg
We Earn Media
Britt Klontz & Jackie Lambert
82 episodes
4 days ago
How does one “earn” media coverage? What makes a story “compelling enough" for a reporter to cover it? Through thoughtful conversations with the journalists themselves, Britt and Jackie leave no stone unturned in their humble quest to make pitching less daunting and more….human! 
Show more...
Marketing
Business
RSS
All content for We Earn Media is the property of Britt Klontz & Jackie Lambert and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
How does one “earn” media coverage? What makes a story “compelling enough" for a reporter to cover it? Through thoughtful conversations with the journalists themselves, Britt and Jackie leave no stone unturned in their humble quest to make pitching less daunting and more….human! 
Show more...
Marketing
Business
https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_nologo/3069098/3069098-1588605925509-795ac6215862a.jpg
66: Answer a #Journorequest with Taneia Surles, MPH (Freelance Health Reporter)
We Earn Media
35 minutes 53 seconds
2 years ago
66: Answer a #Journorequest with Taneia Surles, MPH (Freelance Health Reporter)

Our guest today, a freelance health reporter, doesn't use PR pitches to write her stories. And, despite this, she still works with publicists! So how does it all work? This episode is all about the art of answering media queries. If you remember Casey's episodes, we've already talked about HARO extensively on the podcast. This week, however, we're jumping off from the #journorequest hashtag and talking about Qwoted. We're also covering lots of interesting details in between. Get an insider's look at how these different services fit in and complement one another, and walk away from this episode empowered to really take charge when you see relevant queries come in. Spoiler: our guest shares the story of receiving commentary written by ai (yes, there are tools to identify that). You won't want to miss this episode!

In this episode, you'll learn...

  • How a freelance health journalist lines up her stories
  • The current landscape of media query tools and services
  • Best practices for responding to these queries

Our guest is...

  • Taneia Surles, MPH, a freelance health writer, editor, and public health professional. She holds a bachelor’s and a master’s degree in public health from the University of Alabama at Birmingham. She has bylines in AARP, Health, Healthline, Insider, Parents, Verywell Health, and other publications.


We Earn Media
How does one “earn” media coverage? What makes a story “compelling enough" for a reporter to cover it? Through thoughtful conversations with the journalists themselves, Britt and Jackie leave no stone unturned in their humble quest to make pitching less daunting and more….human!