From 50% to 270% target achievement: rekindling the growth at Criteo

https://is1-ssl.mzstatic.com/image/thumb/Podcasts126/v4/9c/62/4d/9c624d3f-7fb2-044a-d146-c960d1a0abea/mza_4873063105966456584.jpg/600x600bb.jpg

We Are Sales Podcast

We Are Sales

78 episodes

1 day ago

Welcome to the We Are Sales Podcast, a show that highlights the most interesting use cases in sales & revenue leadership. It's our goal to find, capture and distribute use cases that will help you improve your sales & revenue organization. Every week a new sales or revenue leader will uncover all aspects on a sales & revenue use case that helped them scale their organization. My name is Dylan Mendes, founding CEO of We Are Sales and I’m excited that you are tuning in to the podcast. If you are a fan of the show, make sure to subscribe and leave a review. Enjoy the show!

Business

RSS

All content for We Are Sales Podcast is the property of We Are Sales and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Business

https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_episode/22046471/22046471-1705315361470-d773fe3250deb.jpg

From 50% to 270% target achievement: rekindling the growth at Criteo

We Are Sales Podcast

46 minutes 27 seconds

1 year ago

From 50% to 270% target achievement: rekindling the growth at Criteo

Today we're hanging out with Pierre Trannoy, founding CEO of Atscale, one of Europe's leading scaling partner in the tech scene.

What's unique about Atscale, is that their team of Operating Partners are former CROs, CCOs, VP sales; so, by leaders who have been there, done that.

This has also been the case for Pierre. His first sales leadership experience dates back from 2017, when he took over the sales team of Criteo for the French market.

And today's conversation will be focused around that experience, as that particular story, is one of ups and downs.

Pierre started as an AE, and eventually got promoted thanks to outstanding performance. However, right after taking over, team performance drops to a low 50% target achievement.

It's then through impulse control, analysis, building back the foundations, and important decision-making that, eventually, he was able to rekindle the growth to a 270% target achievement.

So, gear up for some real talk on sales, culture, and team building.

We hope you enjoy our conversation with Pierre!