In this, the third episode in our MENA region series we get down to brass tacks. Partner Phil Gripton is joined by Nick Walsh, founder of Migrate, to explore in forensic detail how agencies can successfully enter and grow in the MENA market. After nearly 18 years leading network agencies across the Middle East, Nick now helps independents “land, expand, and thrive” there. He set up Migrate to de-risk market entry and provide leadership teams with a route map for sustainable growth. Together P...
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In this, the third episode in our MENA region series we get down to brass tacks. Partner Phil Gripton is joined by Nick Walsh, founder of Migrate, to explore in forensic detail how agencies can successfully enter and grow in the MENA market. After nearly 18 years leading network agencies across the Middle East, Nick now helps independents “land, expand, and thrive” there. He set up Migrate to de-risk market entry and provide leadership teams with a route map for sustainable growth. Together P...
40. Is your agency truly change ready? Lessons from the performance marketing sector
Waypointers
27 minutes
6 months ago
40. Is your agency truly change ready? Lessons from the performance marketing sector
Agencies in the performance marketing sector are arguably having to face up to change faster than other parts of marketing services. When the platforms you’ve built your career and businesses around over the last 20 years are suddenly transforming, you have to reinvent yourself or face oblivion. For this Waypointers episode (link) partner Phil Gripton talks to someone who was there at the dawn of performance, Joe Procter, co-founder of Open Partners. Open Partners was founded around the conce...
Waypointers
In this, the third episode in our MENA region series we get down to brass tacks. Partner Phil Gripton is joined by Nick Walsh, founder of Migrate, to explore in forensic detail how agencies can successfully enter and grow in the MENA market. After nearly 18 years leading network agencies across the Middle East, Nick now helps independents “land, expand, and thrive” there. He set up Migrate to de-risk market entry and provide leadership teams with a route map for sustainable growth. Together P...