Potential. It's around us all the time, but its power is often left untapped. Waste No Potential is a podcast dedicated to revealing the secrets behind success stories — and how pinpointing and maximizing potential is most often the root cause of these triumphs.
Join host Alexandra Samuel, a business journalist and researcher, as she shares incredible human stories of success (and struggle), and uncovers the clever ways people make the most of potential — for themselves and for their businesses. Discover how tiny process adjustments result in major game-changers, and hear how dismantling traditional ways of working can lead to unbelievable results.
The Waste No Potential was created by Traction on Demand, a company acquired by Salesforce in April of 2022. Discover how to optimize your success with Salesforce products by partnering with the experts on the Salesforce Professional Services team.
Potential. It's around us all the time, but its power is often left untapped. Waste No Potential is a podcast dedicated to revealing the secrets behind success stories — and how pinpointing and maximizing potential is most often the root cause of these triumphs.
Join host Alexandra Samuel, a business journalist and researcher, as she shares incredible human stories of success (and struggle), and uncovers the clever ways people make the most of potential — for themselves and for their businesses. Discover how tiny process adjustments result in major game-changers, and hear how dismantling traditional ways of working can lead to unbelievable results.
The Waste No Potential was created by Traction on Demand, a company acquired by Salesforce in April of 2022. Discover how to optimize your success with Salesforce products by partnering with the experts on the Salesforce Professional Services team.
James Bond has nothing on Sabino Marquez. The latter is stealth. Covert. Marquez works in the shadows. And he intimately understands the minds of the world’s most potentially dangerous criminals: hackers. Bond may be able to ride a motorbike through a wall of flames, but can he penetrate a network firewall to steal a list of client names? Didn’t think so.
In the encrypted world of data security, Sabino Marquez is a big deal. Corporations of all sizes depend on people like him to trust their information is kept safe. But what makes Marquez stand out isn’t the fact that he’s seen all sides, positive and nefarious, of data security, but that he recognized the potential value of the oft-misunderstood IT department. His discovery had his sales team giddy with excitement. Suddenly, someone from the depths of the IT room was tossing a grappling hook and scaling a new wall of business revenue. It is the ultimate example of leading from behind.
On this episode, we are also joined by Tractionite Joy Asakawa, Regional VP of Retail Consumer Goods, who also approaches leadership from a unique perspective. For Asakawa, leading is just as much about supporting as it is guiding. A leader is only one part of a much larger whole.
This episode, Lead from Behind, deconstructs the concept of leadership to expose the fact that a good leader isn’t always the person in the spotlight — the one pulling the strings is often hiding in the shadows.
Listen to Lead from Behind — it’s a spine-tingling cliffhanger you won’t soon forget!