In this episode, we sit down with Kush, the founder of Spermosense, a company breaking new ground in male fertility. Kush shares his journey of building a healthcare startup focused on creating products that integrate seamlessly into existing clinical workflows. We dive into the challenges of pre-market development, navigating the funding landscape, and the common pitfalls of B2C models in healthcare. Kush also discusses the unique “valleys of death” that he’s encountered in bringing a medical product to market and offers valuable insights for scientists-turned-entrepreneurs on how to make it through.