Pros and Cons To Building Communities Online vs. Offline

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WakesetGO!

WakesetGO! Hosted By Mercedes Allen

39 episodes

1 week ago

wakesetGO! is a global podcast hosted by marketing consultant Mercedes Allen that charges up your inner CEO. Tune in for cross-industry conversations with guests who wakesetGO! in their life, business, and personal pursuits. This practical resource ignites driven entrepreneurs, creatives, and self-starters eager to attract customers, stay motivated, and build purpose-driven brands.

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Pros and Cons To Building Communities Online vs. Offline

WakesetGO!

21 minutes 27 seconds

8 months ago

Pros and Cons To Building Communities Online vs. Offline

With the advanced use of technology, community building is easier, but also tougher for those who crave in-depth connections. In this episode, Mercedes explains what being parasocial is and how it can affect our online relationships.

Also listen in as Mercedes breaks down the pros and cons of building communities online, vs. in person. Some of the pros to building online communities include tracking metrics, and scalability to touch international audiences.

You’ll learn how online communities can unite people across distances and foster rapid growth, while offline groups tend to cultivate tight-knit bonds and more hands-on collaboration. Listen to how to use hybrid approaches, and have the best of both worlds!