Here’s the thing: I spent 13 years building my digital marketing agency from the ground up. We grew to 17 team members and hit the coveted 7-figure mark. We were soaring—until I realized I was clinging to a trapeze bar that wasn’t taking me anywhere. Last year, I knew it was time to let go. So I did. I jumped off that platform into the unknown, trusting that the next bar would swing into place. Why? Because the marketing industry is broken, and if you don’t let go and take the leap, you’ll just keep swinging in circles, exhausting yourself without ever making real progress. The Marketing Industry Is Broken: Let’s talk about what makes this industry so broken. First, it’s overcrowded with anyone and everyone who decides they want to be a marketer. The barrier to entry is about as low as my dating standards around Y2K. No licenses, no real regulations—just a laptop, Wi-Fi, and a vague idea of what a funnel is, and boom, you’re in business. That sounds great in theory until you realize it’s why businesses are placing less and less value on marketing services. We’re in an industry so saturated that standing out feels impossible.