In this episode, I invited Krishi Fagwani — founder of Thrive, a company in the food aggregation space.
This space is dominated by Zomato + Swiggy, but suffers from a few issues like high restaurant commissions, low customer rewards etc.
Thrive wants to solve that. They are a restaurant first platform offering low commissions, rewarding customers for their activity with cashbacks & offering various loyalty programs.
It is a platform where restaurants & customers can thrive, together!
I had a lot of fun talking to Krishi, and it was like a crash course in the food biz. We spoke about a range of topics like:
(00:00): Introduction
(01:42): What was it about the food industry that appealed to Krishi + how he got started
(07:09): First time entrepreneurs + executing the business plan + navigating through various iterations
(10:45): Competing w/ the BIG FISHES (Zomato & Swiggy)
(18:34): Leveraging existing business partners during COVID for growth
(20:32): Journey through the years + customer traction
(28:47): Building the ultimate platform for foodies - digitalising the word of mouth
(35:36): HYPOTHETICAL Q - would Krishi sell Thrive to Zomato?
(41:46): BLOCKER FOR FUTURE GROWTH?
(45:02): Why Krishi is not getting into QCom?
(47:36): 10Y in the industry - learnings and key takeaways
(51:56): RAPID FIRE Qs!
