What if your next “course” wasn’t a course at all - but a sharp hook, a simple habit, and a message delivered exactly where work happens? In this episode Bill Banham sits down with Bianca Baumann, VP of Learning Solutions and Innovation at Ardent Learning, to rethink how L&D earns attention, builds trust, and drives performance with the precision of great marketing. Bianca digs into the learner-before-content mindset and why it changes everything from scoping to scale. Bianca lays ...
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What if your next “course” wasn’t a course at all - but a sharp hook, a simple habit, and a message delivered exactly where work happens? In this episode Bill Banham sits down with Bianca Baumann, VP of Learning Solutions and Innovation at Ardent Learning, to rethink how L&D earns attention, builds trust, and drives performance with the precision of great marketing. Bianca digs into the learner-before-content mindset and why it changes everything from scoping to scale. Bianca lays ...
Welcome to Voices of the Learning Network where we will talk marketing. Marketing Up addresses the crossroads of creativity and strategy, where the art of marketing meets the science of learning and development. In today’s ever-evolving digital landscape, the way we learn, teach, and grow has transformed dramatically, making it crucial for marketers and educators alike to adapt and thrive. This podcast delves into the heart of marketing learning and development, exploring how innovative strat...
Voices of the Learning Network
What if your next “course” wasn’t a course at all - but a sharp hook, a simple habit, and a message delivered exactly where work happens? In this episode Bill Banham sits down with Bianca Baumann, VP of Learning Solutions and Innovation at Ardent Learning, to rethink how L&D earns attention, builds trust, and drives performance with the precision of great marketing. Bianca digs into the learner-before-content mindset and why it changes everything from scoping to scale. Bianca lays ...
