Will email marketing will outperform paid search ROI over the next 12 months?

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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

I Hear Everything

1683 episodes

17 hours ago

Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.

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Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.

Show more...

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Will email marketing will outperform paid search ROI over the next 12 months?

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

3 minutes 3 seconds

1 week ago

Will email marketing will outperform paid search ROI over the next 12 months?

AI-powered email campaigns achieved 50% higher open rates in 2025. Patrick McKenna, CEO at DMI Partners with 22 years of digital marketing experience, reveals how AI transforms email personalization through micro-segmentation and predictive modeling that segments audiences beyond traditional demographics. The discussion covers three strategic frameworks: leveraging search intent data to guide email content creation, using email insights to amplify SEO-optimized content through internal linking strategies, and implementing dynamic content that adapts based on customer behavior changes over time. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.