You heard the term reputational capital before?

If not, you might be missing out on a key asset for business growth.

Tune in to hear how I've managed to accumulate and spend reputational capital in my own business, on the back of one of my (now-retired!) signature offers.

Keen to dive into the launch debrief I was working on while I recorded this ep? Head to kirstyfanton.com/launchdebrief