This is the episode where Jay and Jacob explore their inner hipster.  That’s right, it’s all beards, beanies and skinny jeans from here on out.  Uh, not.  But they do give plenty of signs so all listeners can spot a hipster in the wild - or in the mirror.  Is hipster culture truly vital?  Well, that might be considered mainstream, and would therefore go against the hipster manifesto of being individual and authentic, until it’s not.  It’s all very confusing.  But we love them, because without them, one must ask - would there even be third wave coffee?  Would we all be drinking commodity coffee from a pot or a pod?  Would we have experienced free range, fair trade, future-environment-focused coffee in a funky coffee shop with award-winning barista artists?  It’s a legitimate question, and Jacob and Jay can’t imagine life without an Aeropress.  So grind your beans, set up your pour-over, and have a listen.