Visionary Minds is a bilingual (French & English) monthly podcast that highlights experts in communication, branding, and innovation from the world’s most influential luxury and premium brands.
Each month, we host a visionary guest — from CMOs to creative directors and digital strategists — to discuss the ideas shaping today’s industry:
Our goal is to explore how the most forward-thinking minds reimagine storytelling, creativity, and engagement in an ever-shifting global landscape.
Hosted on Acast. See acast.com/privacy for more information.
Visionary Minds is a bilingual (French & English) monthly podcast that highlights experts in communication, branding, and innovation from the world’s most influential luxury and premium brands.
Each month, we host a visionary guest — from CMOs to creative directors and digital strategists — to discuss the ideas shaping today’s industry:
Our goal is to explore how the most forward-thinking minds reimagine storytelling, creativity, and engagement in an ever-shifting global landscape.
Hosted on Acast. See acast.com/privacy for more information.

She Made the World’s Coolest Non-Alcoholic Drink
Mélanie Masarin is the founder of Ghia, the bold, beautiful, and alcohol-free aperitif that’s redefining happy hour. From launching in the middle of a pandemic to building one of the most talked-about brands in the “sober curious” world, Mélanie has turned pleasure without alcohol into a cultural statement.
In this episode, she shares how she built a movement around connection, design, and joy — plus a few stories from the wild ride behind Ghia’s rise.
A conversation about taste, vision, resilience… and what it really takes to make not drinking cool.
Hosted on Acast. See acast.com/privacy for more information.