The 12th episode dives into the first part of Rules of Engagement (ROE). The essence of Rules of Engagement is to align on how we engage with each other, which in an online interaction is much more difficult to do than in face to face. The direct outcome of this alignment is the establishment of a circle of safety, which in turn lays the foundation for trust and in turn fosters collaboration. 

Return on Engagement: If we are able to collaborate more and better when we engage online, we find a natural impact on results. In other words, we achieve a direct return on our 'investment in engagement'.

In Rules of Engagement, the focus lies on the process, in helping participants understand and express, for themselves, what is important for them in how they want to show up and engage with each other during the virtual reaction.  It is not so much the specific topics, as the process that builds trust. This means that focusing only on the topics in a discussion will not have the same effect as using the process of alignment.  Therefore it is important to take sufficient time for this, and allow for depth in the conversation. This will allow for an understanding of both acceptable and unacceptable or disruptive behaviour to be aligned on. This particularly pays off in especially longer engagements.