When it comes to website traffic, there are two main types: organic and paid. Organic traffic is the kind of traffic that comes to your site naturally, without you having to do anything. This might include people who find your site through a search engine, or who come to your site after seeing it shared on social media. Paid traffic, on the other hand, is the kind of traffic that you have to pay for. This includes PPC (pay-per-click advertising) ads or banner ads on other websites. Both types of traffic can benefit your website in their own ways.

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