When truth is taught there are two types of responses:  some repent, some fight. John baptizes Jesus and in being baptized Jesus is essentially saying that the message is true and He sets the example to follow. 

Also, we see an example of obedience for EVERYONE who would follow Him (Matt. 3:15). If we were to engage in a simple study of the NT we would see that EVERY SINGLE baptism occurred AFTER someone placed their faith in Christ.

Around Vertical we want to encourage people to consider not what the church says, not what Dave thinks, but what does the Bible teach as it is our final authority. Another week pressing into the importance of baptism.