In this episode, the VENDO team dives into the essentials of Creator Marketing—how to find the right partners, create high-quality content, and stay ahead of emerging trends. From sourcing TikTok Shop creators to spotting red flags, building long-term loyalty, and leveraging UGC, we break down the strategies driving creator success in 2025.
Topics Covered:
- What's Currently Working for TikTok Shop Creators - Sourcing (1:37)
- What's Currently Working for Creator Marketing - Sourcing (2:23)
- Finding Quality Creators - TikTok Shop (5:20)
- Finding Quality Creators - Red Flags (8:17)
- Content Quality vs Follower Count (9:24)
- Outreach Strategies (11:05)
- Building Longterm Loyalty (12:30)
- Using Discord - Tips & Tricks (14:40)
- UGC - Best Performing Content Formats (17:27)
Speakers:
- Brook Wester, TikTok Shop Lead, VENDO
- Jaci Carleton, Creator Marketing Manager, VENDO
- Delaney Del Mundo, VP, Account Strategy - Amazon & TikTok Shop, VENDO
Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday!
➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA
➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362
➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
📞 Contact Us:
www.vendocommerce.com/contact?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
📧 Subscribe to our email newsletter to learn more about how you can optimize your online Amazon and Walmart businesses: www.vendocommerce.com/subscribe-to-newsletter?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
Protect Your Brand & SELL MORE!™
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In this episode, the VENDO team dives into the essentials of Creator Marketing—how to find the right partners, create high-quality content, and stay ahead of emerging trends. From sourcing TikTok Shop creators to spotting red flags, building long-term loyalty, and leveraging UGC, we break down the strategies driving creator success in 2025.
Topics Covered:
- What's Currently Working for TikTok Shop Creators - Sourcing (1:37)
- What's Currently Working for Creator Marketing - Sourcing (2:23)
- Finding Quality Creators - TikTok Shop (5:20)
- Finding Quality Creators - Red Flags (8:17)
- Content Quality vs Follower Count (9:24)
- Outreach Strategies (11:05)
- Building Longterm Loyalty (12:30)
- Using Discord - Tips & Tricks (14:40)
- UGC - Best Performing Content Formats (17:27)
Speakers:
- Brook Wester, TikTok Shop Lead, VENDO
- Jaci Carleton, Creator Marketing Manager, VENDO
- Delaney Del Mundo, VP, Account Strategy - Amazon & TikTok Shop, VENDO
Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday!
➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA
➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362
➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
📞 Contact Us:
www.vendocommerce.com/contact?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
📧 Subscribe to our email newsletter to learn more about how you can optimize your online Amazon and Walmart businesses: www.vendocommerce.com/subscribe-to-newsletter?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
Protect Your Brand & SELL MORE!™
In this episode, the VENDO team unpacks Amazon’s Transparency program—what it is, how it works, and why it matters for brand protection in 2025. From combating counterfeits to navigating the OPR process and understanding costs, we cover the key benefits, challenges, and strategic considerations for brands looking to stay secure and competitive.
Topics Covered:
- What is Amazon Transparency? (2:25)
- Why Should Brands Care? (4:10)
- Combatting Counterfeit and Unauthorized Sellers (7:08)
- Cost of Codes (10:46)
- Operational Performance Review(OPR) Process (11:37)
- Transparency Dashboard (16:48)
- Challenges & Considerations (17:55)
Speakers:
- Sneha Nisha, Lead Account Health Manager, VENDO
- Delaney Del Mundo, Director of Amazon & TikTok Shop Account Strategy, VENDO
Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday!
➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA
➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362
➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
📞 Contact Us:
www.vendocommerce.com/contact?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
📧 Subscribe to our email newsletter to learn more about how you can optimize your online Amazon and Walmart businesses: www.vendocommerce.com/subscribe-to-newsletter?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
Protect Your Brand & SELL MORE!™
VENDO - Amazon & Walmart Growth Experts
In this episode, the VENDO team dives into the essentials of Creator Marketing—how to find the right partners, create high-quality content, and stay ahead of emerging trends. From sourcing TikTok Shop creators to spotting red flags, building long-term loyalty, and leveraging UGC, we break down the strategies driving creator success in 2025.
Topics Covered:
- What's Currently Working for TikTok Shop Creators - Sourcing (1:37)
- What's Currently Working for Creator Marketing - Sourcing (2:23)
- Finding Quality Creators - TikTok Shop (5:20)
- Finding Quality Creators - Red Flags (8:17)
- Content Quality vs Follower Count (9:24)
- Outreach Strategies (11:05)
- Building Longterm Loyalty (12:30)
- Using Discord - Tips & Tricks (14:40)
- UGC - Best Performing Content Formats (17:27)
Speakers:
- Brook Wester, TikTok Shop Lead, VENDO
- Jaci Carleton, Creator Marketing Manager, VENDO
- Delaney Del Mundo, VP, Account Strategy - Amazon & TikTok Shop, VENDO
Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday!
➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA
➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362
➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
📞 Contact Us:
www.vendocommerce.com/contact?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
📧 Subscribe to our email newsletter to learn more about how you can optimize your online Amazon and Walmart businesses: www.vendocommerce.com/subscribe-to-newsletter?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
Protect Your Brand & SELL MORE!™
