Velocity by Hawky: Performance Marketing Podcast is aimed at fostering a community of digital marketers and performance marketing leaders to share insights and real-world campaign experiences. The goal is to collectively gain knowledge and accelerate these learnings across the industry. We host marketing experts, CMOs, and agency founders from leading brands across business verticals and geographies to understand their performance marketing philosophy. In this podcast, we will cover topics spanning campaign optimization, creative scaling, audience targeting, attribution modeling, and cross-channel performance among other key aspects of digital marketing velocity. Whether you're scaling Meta campaigns, optimizing Google ads, or building high-performance marketing teams, Velocity delivers the insider strategies that drive measurable results and sustainable growth.