A podcast and video show hosted by seasoned coffee pros and Valor Coffee founders Ethan Rivers, Ross Walters and Riley Westbrook where we discuss coffee, starting and running a business, and the specialty coffee industry.
A podcast and video show hosted by seasoned coffee pros and Valor Coffee founders Ethan Rivers, Ross Walters and Riley Westbrook where we discuss coffee, starting and running a business, and the specialty coffee industry.
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We had the pleasure of welcoming our longtime friend and mentor, Roy Keely, to the podcast this week. Roy played a pivotal role in helping us launch our first café through a private loan and has remained a key voice in our story over the past seven years. In this convo, we dive deep into the lessons Roy has taught us: about coffee, business, investing, time management, and how to not go broke starting a café. Roy has a knack for challenging conventional wisdom in the most encouraging way possible, and this episode is packed with insights for anyone thinking about starting a coffee shop (or already in the trenches). Also, we finally addressed the early cold brew controversy... you won, Roy.
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Buy Valor Coffee: https://valor.coffee/shop?utm_source=spotify&utm_campaign=ep152
Watch on Youtube: https://youtube.com/valorcoffee16
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Want to send us coffee? Have a question you want to answer on the show? Send us an email to info@valor.coffee
Want to get your business in front of more people? We partnered with Local Eyes Growth to grow our business through SEO and the results have been incredible. Local Eyes is offering a FREE backlink ($300 value) to Valor Coffee Podcast listeners who partner through our exclusive link.
Visit https://localeyesgrowth.com/valor to get the ball rolling!
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Follow Ethan's Parody Account: https://instagram.com/ethanrivers777
00:00:03 Mics are hot and kankers are cranking
00:00:55 Meet Roy
00:05:16 Helping Fund Our First Cafe
00:17:13 How do you decide to spend your time?
00:29:06 Filling the Gaps
00:36:34 Practical wisdom from friend of the pod: Jay Z
00:46:19 Winning and Losing: A Spectrum
