In this power-packed follow-up episode,  Ephie Risho and Jason Moore dive into Parts III and IV of Marty Cagan’s Transformed—and things get real. This isn’t just about innovation for innovation’s sake. It’s about how to break free from predictable, bloated, and process-heavy product development and actually build what matters.

They unpack why doing the hard thing, like removing features instead of adding more, often leads to better outcomes. Why principles should trump process, and how small, empowered teams can outpace top-down orgs every time. You’ll hear them riff on the magic of small, frequent releases, how to tame technical debt, and why experimentation and telemetry aren’t just buzzwords—they’re non-negotiables.

With their signature blend of sharp insight, humor, and battle-tested stories from the trenches, Ephie and Jason offer a compelling blueprint for any team that wants to stop playing it safe—and start shipping real innovation.

Hit play. This one might just change the way you build.

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