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UPLIFT: Personal Branding and Thought Leadership from A to Z for Leaders & Experienced Professionals
TopExpertBrand Accelerator
15 episodes
4 days ago
Join Marina Vishnyakova and Elena Ivanushkina, the co-founders of TopExpertBrand Accelerator in their podcast as they discuss with international leaders, entrepreneurs and experienced professionals tips and strategies to build a powerful personal brand, to grow professional visibility and to pave the way for thought leadership. Personal Brand is the only business asset that is under your control and having a strong brand equals to having an insurance against market fluctuations even in times of uncertainty. It's a must-have tool to build your professional community and spread your big idea.
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Business
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All content for UPLIFT: Personal Branding and Thought Leadership from A to Z for Leaders & Experienced Professionals is the property of TopExpertBrand Accelerator and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join Marina Vishnyakova and Elena Ivanushkina, the co-founders of TopExpertBrand Accelerator in their podcast as they discuss with international leaders, entrepreneurs and experienced professionals tips and strategies to build a powerful personal brand, to grow professional visibility and to pave the way for thought leadership. Personal Brand is the only business asset that is under your control and having a strong brand equals to having an insurance against market fluctuations even in times of uncertainty. It's a must-have tool to build your professional community and spread your big idea.
Show more...
Business
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How to Become a Reference in Procurement Field and Grow Your Personal Brand while working full time with Stephane Morel
UPLIFT: Personal Branding and Thought Leadership from A to Z for Leaders & Experienced Professionals
42 minutes 52 seconds
4 years ago
How to Become a Reference in Procurement Field and Grow Your Personal Brand while working full time with Stephane Morel

Many professionals would like to build a successful personal brand, become visible and being recognized as a thought leader in the niche. But how really do that, when you work full time for the company?
In this episode, we interview our guest, Stephane Morel, Procurement Director, Global Strategy and Transformation in Novartis.
Right now, Stéphane is in charge of different projects as part of the digital transformation program within the procurement organization at Novartis.
He is also mentor, blogger, author, speaker , he's teaching in several business schools in Spain and recognized as an expert in Procurement niche.
His experience can be extrapolated in any other professional niche - how to build a visibility and positionning, following your professional interests and become a reference.

Our main takeaways:

✅ position yourself in the niche - what you would like to have in the scope of your Personal Brand

✅ pick 1 specific topic per year to deepen your knowledge and create content around it

✅ find what you are passioned about in your job and nurture this passion

✅ spend 30 min a day to build your community -write a post, connect with industry leaders and make valuable comments

📍Plan to create a training program or write a book in the area of your expertise, get speaking engagements on professional events:

✅ it helps you to foster your thinking process, structure and crystalize your ideas which is a path to become a Thought Leader

✅ it optimises your time investment: when you prepare a training/conference/articles on the same topic it gives you a source of content for 20-30 blogs and posts in LinkedIn


COMING SOON!

Apply for an interview for the next cohort of the TopExpertBrand Mastermind Program

It's a 10-weeks step by step hands-on online program for leaders, professionals, experts, entrepreneurs, coaches, consultants who want to become visible, stand out in their niche, grow powerfully their personal brand and work towards becoming Thought Leaders in their field.

☑️ Connect with Marina Vishnyakova on LinkedIn
☑️ Connect with Elena Ivanushkina on LinkedIn

☑️ Follow TopExpertBrand Accelerator page on LinkedIn
☑️ Subscribe to TopExpertBrand Accelerator channel on YouTube


☑️ Follow TopExpertBrand Accelerator page on Facebook

☑️ Join our Telegram Chanel  UPLIFT: Personal Branding and Thought Leadership 

☑️ Follow Marina Vishnyakova on Instagram
☑️ Follow Elena Ivanushkina on Instagram

☑️ Learn more at www.topexpertbrand.com


UPLIFT: Personal Branding and Thought Leadership from A to Z for Leaders & Experienced Professionals
Join Marina Vishnyakova and Elena Ivanushkina, the co-founders of TopExpertBrand Accelerator in their podcast as they discuss with international leaders, entrepreneurs and experienced professionals tips and strategies to build a powerful personal brand, to grow professional visibility and to pave the way for thought leadership. Personal Brand is the only business asset that is under your control and having a strong brand equals to having an insurance against market fluctuations even in times of uncertainty. It's a must-have tool to build your professional community and spread your big idea.