We caught up with Mike Zappulla, Director of Ad Ops, and Michael Skehill, Senior Ad Ops Specialist, to break down exactly what every e-commerce brand should know about Q4.
From how best to plan, what to test, what to expect, and how you can succeed in the crazy holiday shopping season, we've got detailed insight into the strategies for your team to incorporate into your own Q4 plans.
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We caught up with Mike Zappulla, Director of Ad Ops, and Michael Skehill, Senior Ad Ops Specialist, to break down exactly what every e-commerce brand should know about Q4.
From how best to plan, what to test, what to expect, and how you can succeed in the crazy holiday shopping season, we've got detailed insight into the strategies for your team to incorporate into your own Q4 plans.
We sat down with Courtland Thomas, Growth and Consumer Insights Consultant and VP of Columbia Venture Community, to discuss everything from the rise of using data in marketing to the best ways to use your data to optimize your social campaigns.
Listen in for Courtland's insight and actionable tips as well as a giveaway of the business books that helped inspire him!
Up Your ROAS by OrionCKB
We caught up with Mike Zappulla, Director of Ad Ops, and Michael Skehill, Senior Ad Ops Specialist, to break down exactly what every e-commerce brand should know about Q4.
From how best to plan, what to test, what to expect, and how you can succeed in the crazy holiday shopping season, we've got detailed insight into the strategies for your team to incorporate into your own Q4 plans.
