Episode 8 - By managing expectations you consolidate a brand. A short story about Monzo Bank

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Untitled. With Alin Buda.

Alin Buda

13 episodes

1 day ago

Think of this podcast as your cosy corner for all things design. We're diving deep into the world of ideas, sharing tales of triumphs, tribulations, and those oh-so-sweet victories that make it all worthwhile. So, who am I? I'm a Design Generalist on a mission to save you from the perils of boredom and confusion. Stick with me, and I promise it's going to be one heck of a ride! Ready to join the conversation? Don't be shy – reach out, tune in, and let's make design dreams come true together. Welcome aboard, and let the fun begin! 🚀

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Episode 8 - By managing expectations you consolidate a brand. A short story about Monzo Bank

Untitled. With Alin Buda.

27 minutes 28 seconds

5 years ago

Episode 8 - By managing expectations you consolidate a brand. A short story about Monzo Bank

I love Monzo, but Monzo needs to mature soon. If they keep growing but forget about the relevant details, they will end up in the same place as the monsters they challenged in the first place. This episode is about managing expectations, being transparent, and being helpful so you build the right kind of brand—a brand you can rely on when the s**t hits the fan. Enjoy!