Ep 36 | Breaking Barriers in Healthcare Data Sharing

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Unlearn: Redefining the Playbook for Modern Business

Asher Mathew & Kelly Sarabyn

41 episodes

4 days ago

The world is changing fast—what worked yesterday won’t guarantee success tomorrow. On Unlearn, we bring you visionary leaders, bold strategies, and groundbreaking ideas shaping the future of business, innovation, and leadership. This isn’t just about adapting—it’s about evolving. We challenge outdated thinking, break free from convention, and explore what it really takes to thrive in a world where the only constant is change. If you’re ready to rethink the way you work, lead, and grow, you’re in the right place.

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Ep 36 | Breaking Barriers in Healthcare Data Sharing

Unlearn: Redefining the Playbook for Modern Business

44 minutes 45 seconds

8 months ago

Ep 36 | Breaking Barriers in Healthcare Data Sharing

In this episode, hosts Asher Mathew and Kelly Sarabyn engage with Serrah Linares, Senior Vice President of Growth Innovation at Optum, in a compelling discussion on the future of healthcare partnerships. This episode unpacks how technology, APIs, and strategic alliances are reshaping healthcare delivery and innovation.

Chapters

5:02 - Healthcare tech: EMRs, APIs, and data exchange

10:57 - Industry evolution: Adoption of technology in healthcare

17:50 - Partnerships and interoperability in healthcare

24:41 - AI and verticalized solutions in healthcare

30:36 - Organizational structure and partnerships at UnitedHealthcare

36:57 - Stakeholder alignment and making the business case

42:25 - Challenges of partnering in the healthcare industry

Key Takeaways

1. Optum's Technological Edge: Optum builds and commercializes technology to fill gaps in healthcare, enhancing member engagement and service delivery.

2. Interoperability and Innovation: The healthcare sector is gradually embracing digital transformation, driven by federal policies and the need for collaboration.

3. API Marketplace as a Catalyst: Optum's API marketplace supports startups, fostering innovation in telehealth and virtual care.

4. Data Protection vs. Sharing: Balancing data protection with the need for information sharing is crucial for improving healthcare outcomes.

5. Strategic Stakeholder Engagement: Effective partnership initiatives require a compelling business case and alignment with company goals.