It’s the dream for anyone in the creator-educator space; being successful enough to step back from the day-to-day without worrying about your business. But that’s exactly the kind of freedom XayLi Barclay has found, and she did it by helping other entrepreneurs effectively stand out and make a genuine impact in the digital realm.

As a hugely successful visual content creation coach, XayLi offers up rare insights into a wide variety of topics, including the benefits of recurring revenue (6:25), the importance of community (7:35), how to find your audience (8:27), knowing when and how to hire (18:44), and recognizing your own value (15:42). Watch the entire video and you’ll also learn how XayLi was inspired by the entrepreneurship of her own family while growing up in Trinidad (1:05), and perhaps most poignantly, you’ll hear her emotional words of reassurance for the “scared little kid inside of all of us” (25:17).

So go ahead and press play to learn from the Unique Genius of XayLi Barclay.