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Unique Genius: The Business of Creators
Thinkific
14 episodes
3 days ago
Learn from your peers about how to run and scale a sustainable creator educator business. Every two weeks, you’ll get actionable insights from the world’s top creator educators as they share what’s worked, what’s failed, and what they’re focused on for the future. Join Thinkific CEO Greg Smith as he asks these high-performing entrepreneurs like Jon Youshaei, Ellie Diop, and XayLi Barclay and asks them the tough questions: “What makes a strong creator business? How do you define your purpose? Should you let your values guide you or should you follow the data?” Listen in as they share intimate stories about their own successes and failures, setbacks and celebrations, to help you unlock your own Unique Genius.
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Entrepreneurship
Business
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All content for Unique Genius: The Business of Creators is the property of Thinkific and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Learn from your peers about how to run and scale a sustainable creator educator business. Every two weeks, you’ll get actionable insights from the world’s top creator educators as they share what’s worked, what’s failed, and what they’re focused on for the future. Join Thinkific CEO Greg Smith as he asks these high-performing entrepreneurs like Jon Youshaei, Ellie Diop, and XayLi Barclay and asks them the tough questions: “What makes a strong creator business? How do you define your purpose? Should you let your values guide you or should you follow the data?” Listen in as they share intimate stories about their own successes and failures, setbacks and celebrations, to help you unlock your own Unique Genius.
Show more...
Entrepreneurship
Business
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How to build a viral creator business with ex-YouTube employee Jon Youshaei
Unique Genius: The Business of Creators
39 minutes 52 seconds
1 year ago
How to build a viral creator business with ex-YouTube employee Jon Youshaei

This ex Instagram & YouTube employee is one of the world’s top creators educators with 650K+ followers and 300M+ views. He’s interviewed the likes of Logan Paul, Paris Hilton, and Mr. Beast and now coaches creators how to crack the code on going viral and grow their audience and income. Today we are flipping the script and putting Jon Youshaei in the hot seat to learn the secret to his incredible viral success.


Jon breaks down how to land a big name guest (4:18), the value of experimenting with different content formats (11:10), the lack of digital media education in universities (15:30), how to hire and build a great team (17:31) , how to package videos (26:21), and struggling with perfectionism as a creator himself (36:20). 


Listen in to learn from the Unique Genius of Jon Youshaei.

Unique Genius: The Business of Creators
Learn from your peers about how to run and scale a sustainable creator educator business. Every two weeks, you’ll get actionable insights from the world’s top creator educators as they share what’s worked, what’s failed, and what they’re focused on for the future. Join Thinkific CEO Greg Smith as he asks these high-performing entrepreneurs like Jon Youshaei, Ellie Diop, and XayLi Barclay and asks them the tough questions: “What makes a strong creator business? How do you define your purpose? Should you let your values guide you or should you follow the data?” Listen in as they share intimate stories about their own successes and failures, setbacks and celebrations, to help you unlock your own Unique Genius.