Our guest is Ashley Bedore, a graphic designer and illustrator working at Lincoln Park Zoo.

In this episode, Ashley speaks with host Christian Solorzano about her journey from studying illustration at Columbia College Chicago to discovering graphic design through album cover artwork and concert posters. She shares insights about her creative process and her evolution from production designer to leading illustration projects at one of Chicago's cultural institutions.

Ashley discusses her experience teaching at Columbia College and the challenges and rewards of designing for a zoo's diverse departments, from development campaigns to event promotion.

The conversation explores how becoming a mother has transformed Ashley's creative practice, making her more efficient and decisive in her work. She opens up about her current exploration of oil painting as a response to our digital-centered industry and her approach to leading teams that flourish creatively.

Ashley shares her perspective on the importance of young designers finding their unique voice and niche, rather than trying to do everything. She discusses what it's like working at a cultural institution, her love for Chicago's supportive creative community, and her ongoing journey to balance professional work with personal artistic exploration.