Under the Influence is a deep dive into social media, a place haunted by aspirational marketing where it feels like every other person is a social media influencer trying to sell you something, all while posed in perfect houses that never seem to get messy. And behind this airbrushed perfection is money, so much money. Billions and billions of dollars. Journalist and mom Jo Piazza looks at how we got here, what it all means and how the commodification of every single aspect of our lives is driving everyone (but mostly women and mothers) a little insane.
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Under the Influence is a deep dive into social media, a place haunted by aspirational marketing where it feels like every other person is a social media influencer trying to sell you something, all while posed in perfect houses that never seem to get messy. And behind this airbrushed perfection is money, so much money. Billions and billions of dollars. Journalist and mom Jo Piazza looks at how we got here, what it all means and how the commodification of every single aspect of our lives is driving everyone (but mostly women and mothers) a little insane.
Taylor Swift isn’t a tradwife. She’s the opposite. She’s a woman who waited, who dated the douchebags, found herself, built an empire, and then finally chose a partner who celebrates her, supports her, and will never be her glass ceiling. That’s the story we should be talking about, the one that actually matters for young women. If you are a person who wants a partner, it is wonderful to wait for the right person and to find a good man.
My best girlfriend Jackie Cascarano of Juno Women's Collective and I dig into why Taylor and Travis’s relationship is such a powerful example for young women, and why it’s time to stop calling every woman who wants marriage and kids a tradwife, as if wanting those things somehow cancels out your feminism.
We also get into the fragile male ego, the madness of Bama Rush, and the weird ways social media keeps shaping what it means to be a woman right now.
Read the WSJ story about Bama Rush here.
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Under the Influence with Jo Piazza
Under the Influence is a deep dive into social media, a place haunted by aspirational marketing where it feels like every other person is a social media influencer trying to sell you something, all while posed in perfect houses that never seem to get messy. And behind this airbrushed perfection is money, so much money. Billions and billions of dollars. Journalist and mom Jo Piazza looks at how we got here, what it all means and how the commodification of every single aspect of our lives is driving everyone (but mostly women and mothers) a little insane.
