The best companies are the ones that make it incredibly easy, and delightful, to do business with. It’s seamless, frictionless, intuitive. It’s not just a better experience, they’re actually disrupting our very notion of what consumers should be able to expect from companies. You see, Aussies and Kiwis are a hard bunch to please - we have some of the highest customer experience expectations in the world. And luckily for us, our homegrown businesses know this. This season on HubSpot's Unconventional Business, you’ll be meeting some of our best homegrown brands as they share how they’re growing and winning by disrupting the customer experience.
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The best companies are the ones that make it incredibly easy, and delightful, to do business with. It’s seamless, frictionless, intuitive. It’s not just a better experience, they’re actually disrupting our very notion of what consumers should be able to expect from companies. You see, Aussies and Kiwis are a hard bunch to please - we have some of the highest customer experience expectations in the world. And luckily for us, our homegrown businesses know this. This season on HubSpot's Unconventional Business, you’ll be meeting some of our best homegrown brands as they share how they’re growing and winning by disrupting the customer experience.
The Uber of Healthcare: How HotDoc is Revolutionising Australia’s Traditional Healthcare Industry with Ben Hurst
Unconventional Business
41 minutes
1 year ago
The Uber of Healthcare: How HotDoc is Revolutionising Australia’s Traditional Healthcare Industry with Ben Hurst
2.1 million appointments are booked on HotDoc every month with nearly 1 in 3 Australians using the platform to connect with their preferred doctor. What did it take to drive this kind of behaviour change and what does the future of Australia’s healthcare system look like?
In this episode of Unconventional Business, we take you on the transformative journey of Ben Hurst, CEO and Founder of HotDoc. From car park attendant to doctor, prison psychiatrist, New York novelist and finally - founder and entrepreneur, Ben shares what drove his career choices. We also explore the beginnings of the HotDoc platform, the impact of COVID on its growth, how the company thinks about differentiation, its future roadmap and a vision for Australia’s healthcare system.
Key Episode Moments:
Ben’s fascinating career journey and what sparked the idea for HotDoc
The HotDoc elevator pitch
What it takes to disrupt a highly regulated and complex industry like healthcare in Australia
Defining HotDoc’s positioning and what entrepreneurs should consider when sifting through opportunity
Partnering with the Department of Health during COVID
Building a customer-centric approach
Parallels between HotDoc and Uber
HotDoc’s vision for the future of healthcare in Australia
What the HotDoc roadmap looks like
Ben’s advice for new entrepreneurs
The iOS App Review Ben mentioned:
★★★★★
I'm deaf, vocally impaired and along with PTSD and BPD. With HotDoc I can make my own appointment, get reminded, have the office of my Dr get in touch when it needs to be changed - and all done via the app and email. I just want to thank you for helping me become more independent and able to function.. 5 stars
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Unconventional Business was written and produced by HubSpot Australia and VidPod.
Unconventional Business
The best companies are the ones that make it incredibly easy, and delightful, to do business with. It’s seamless, frictionless, intuitive. It’s not just a better experience, they’re actually disrupting our very notion of what consumers should be able to expect from companies. You see, Aussies and Kiwis are a hard bunch to please - we have some of the highest customer experience expectations in the world. And luckily for us, our homegrown businesses know this. This season on HubSpot's Unconventional Business, you’ll be meeting some of our best homegrown brands as they share how they’re growing and winning by disrupting the customer experience.
