
In this episode, Robert Arauco, VP of Sales at HomeStack, shares how they've built personalised white-label mobile apps for real estate professionals over the past 12 years.
Robert explains how HomeStack helps agents and brokerages compete with giants like Zillow by offering localised, branded apps that connect to existing tech stacks.
He discusses their evolution from targeting individual agents to serving teams and brokerages, their self-funded growth journey, and ambitious plans to 10X their sales team in the next three years.
Learn how personal connections and value-driven sales strategies remain crucial even in our increasingly digital world.
Find Robert here:
https://www.linkedin.com/in/robert-arauco-4a00a810/
https://www.homestack.com/