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Uncommon Brands
Parker Nash
30 episodes
2 months ago
How do you build a DTC brand that breaks out in a noisy world? The Uncommon Brands podcast interviews founders of fast-growing DTC, e-commerce, and consumer product brands with unique products and marketing strategies. In each episode, we dive into how these stand out brands built their business by going against the grain. This podcast is for any DTC brand founder, entrepreneur, and executive looking to build a stand out brand. Host Parker Nash spent more than a decade working at Nike where he learned first-hand how one of the greatest brands in the world develops product and marketing that turns customers into raving fans.
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Marketing
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All content for Uncommon Brands is the property of Parker Nash and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
How do you build a DTC brand that breaks out in a noisy world? The Uncommon Brands podcast interviews founders of fast-growing DTC, e-commerce, and consumer product brands with unique products and marketing strategies. In each episode, we dive into how these stand out brands built their business by going against the grain. This podcast is for any DTC brand founder, entrepreneur, and executive looking to build a stand out brand. Host Parker Nash spent more than a decade working at Nike where he learned first-hand how one of the greatest brands in the world develops product and marketing that turns customers into raving fans.
Show more...
Marketing
Business
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How to deliver unforgettable customer moments, Josh Rathbun Cheecam
Uncommon Brands
43 minutes
12 months ago
How to deliver unforgettable customer moments, Josh Rathbun Cheecam

In this episode, Parker sits down with Josh Rathbun, the founder of Cheecam, a company that helps brides and grooms capture unforgettable candid moments on their biggest day with disposable cameras and a full-service development process.  Josh takes us through his entrepreneurial journey, starting from a college project to building a thriving business. He shares insights on the challenges and strategies that helped him scale and the importance of customer communication, operational excellence, and brand positioning.

Tune in to hear how Josh turned a simple idea into a business that captures special moments at weddings, and stay till the end for valuable tips on building a customer-focused business.

What was covered:

  • From college project to business: The Cheecam journey
  • Identifying market needs and evolving the product
  • The importance of brand positioning and building trust
  • The role of customer communication in enhancing user experience
  • How Josh obsesses the customer journey to deliver unforgettable experiences


Parker Nash Links:
Website: https://www.parkertnash.com/
LinkedIn: https://www.linkedin.com/in/-parkernash/

Joshua Rathbun Links:

Website: https://cheecam.com/

Instagram: https://www.instagram.com/getcheecam

TikTok: https://www.tiktok.com/@cheecam

LinkedIn: https://www.linkedin.com/in/rathbunjoshua/

Uncommon Brands
How do you build a DTC brand that breaks out in a noisy world? The Uncommon Brands podcast interviews founders of fast-growing DTC, e-commerce, and consumer product brands with unique products and marketing strategies. In each episode, we dive into how these stand out brands built their business by going against the grain. This podcast is for any DTC brand founder, entrepreneur, and executive looking to build a stand out brand. Host Parker Nash spent more than a decade working at Nike where he learned first-hand how one of the greatest brands in the world develops product and marketing that turns customers into raving fans.