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Uncommon Brands
Parker Nash
30 episodes
2 months ago
How do you build a DTC brand that breaks out in a noisy world? The Uncommon Brands podcast interviews founders of fast-growing DTC, e-commerce, and consumer product brands with unique products and marketing strategies. In each episode, we dive into how these stand out brands built their business by going against the grain. This podcast is for any DTC brand founder, entrepreneur, and executive looking to build a stand out brand. Host Parker Nash spent more than a decade working at Nike where he learned first-hand how one of the greatest brands in the world develops product and marketing that turns customers into raving fans.
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Marketing
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All content for Uncommon Brands is the property of Parker Nash and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
How do you build a DTC brand that breaks out in a noisy world? The Uncommon Brands podcast interviews founders of fast-growing DTC, e-commerce, and consumer product brands with unique products and marketing strategies. In each episode, we dive into how these stand out brands built their business by going against the grain. This podcast is for any DTC brand founder, entrepreneur, and executive looking to build a stand out brand. Host Parker Nash spent more than a decade working at Nike where he learned first-hand how one of the greatest brands in the world develops product and marketing that turns customers into raving fans.
Show more...
Marketing
Business
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From injury to an incredible athletic recovery brand, Jackson Corley, Incrediwear
Uncommon Brands
30 minutes
10 months ago
From injury to an incredible athletic recovery brand, Jackson Corley, Incrediwear

In this episode, Parker sits down with Jackson Corley, the founder of Incrediwear.  An athlete, a chiropractor, and a man who knows how to take lemons and turn them into lemonade.  After suffering a catastrophic mountain biking injury, Jackson developed innovative wearable anti-inflammatory therapy like back braces and joint sleeves to heal his own pain.  Today that initial product has turned into a brand with dozens of recovery products helping the world's greatest athletes train harder, reduce pain, and recover faster. 


If you want to hear an insane story about turning an insane injury into an incredible brand, strap in because Jackson is a man of energy with an amazing story to tell!  

 

What was covered:

  • How a terrible injury turned into the idea for Incrediwear
  • The power of perseverance and resilience in business
  • Strategies for scaling and growing an athletic recovery brand
  • The role of brand partnerships in growing Incrediwear
  • How he uses medical research to keep his product innovation pipeline full

 

Jackson Corley Links:

  • Website: https://incrediwear.com/
  • Instagram: https://www.instagram.com/incrediwear
  • X: https://x.com/incrediwear
  • Facebook: https://www.facebook.com/incrediwear/

 

Parker Nash Links

  • Website: https://www.parkertnash.com
  • LinkedIn:  https://www.linkedin.com/in/-parkernash 
Uncommon Brands
How do you build a DTC brand that breaks out in a noisy world? The Uncommon Brands podcast interviews founders of fast-growing DTC, e-commerce, and consumer product brands with unique products and marketing strategies. In each episode, we dive into how these stand out brands built their business by going against the grain. This podcast is for any DTC brand founder, entrepreneur, and executive looking to build a stand out brand. Host Parker Nash spent more than a decade working at Nike where he learned first-hand how one of the greatest brands in the world develops product and marketing that turns customers into raving fans.