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Unbreakable Business
HoneyBook
130 episodes
1 day ago

Behind every successful business, there’s a story you don’t hear—the sleepless nights, the moments of doubt, and the determination to keep going when everything feels impossible. That’s what Unbreakable Business is all about.


Join host Akua Konadu each week as she sits down with entrepreneurs who share the raw, real side of their journey—the roadblocks they faced, the challenges they overcame, and the stories that don’t make the highlight reel, but the the ones that matters the most.


If you’re an entrepreneur chasing your dreams, looking for inspiration, or just need a reminder that you’re not alone, this podcast is for you. Because no matter what life throws your way, you have the power to push through—and your business can be unbreakable too.


Unbreakable Business is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, and get paid faster with HoneyBook.


Hosted on Acast. See acast.com/privacy for more information.

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Entrepreneurship
Education,
Business,
Marketing,
Self-Improvement
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All content for Unbreakable Business is the property of HoneyBook and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Behind every successful business, there’s a story you don’t hear—the sleepless nights, the moments of doubt, and the determination to keep going when everything feels impossible. That’s what Unbreakable Business is all about.


Join host Akua Konadu each week as she sits down with entrepreneurs who share the raw, real side of their journey—the roadblocks they faced, the challenges they overcame, and the stories that don’t make the highlight reel, but the the ones that matters the most.


If you’re an entrepreneur chasing your dreams, looking for inspiration, or just need a reminder that you’re not alone, this podcast is for you. Because no matter what life throws your way, you have the power to push through—and your business can be unbreakable too.


Unbreakable Business is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, and get paid faster with HoneyBook.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Entrepreneurship
Education,
Business,
Marketing,
Self-Improvement
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Using AI to get inside your buyer's mind with Katie Read
Unbreakable Business
48 minutes 49 seconds
3 months ago
Using AI to get inside your buyer's mind with Katie Read

Want to know exactly how your ideal client will react to your next offer before you even release it? With AI as your business partner, you can.


In this episode of The Unbreakable Business podcast, we’re diving into all things AI and buyer psychology with Katie Read. Katie is a psychologist turned business owner who teaches other entrepreneurs how to train AI to become their best business partners.


Listen in as we discuss creating AI buyer profiles, testing out new ideas, and maintaining your authentic voice while leveraging AI tools. 


The Unbreakable Business podcast is powered by HoneyBook, the AI-powered CRM platform for anyone with clients. Scale yourself and your business with all your leads, clients, projects, and payments in one place. Use the code PODCAST to get 20% off your first year as a new member.


Important sections of the conversation

  • [1:28] From psychologist to online business owner
  • [5:41] Using AI to learn buyer psychology
  • [11:32] Building your own GPT
  • [15:10] How to get into the mind of your target audience
  • [19:00] What your buying decisions say about your identity
  • [22:11] Using AI to attract up-market clients
  • [25:36] How to use AI to test offers before you launch them
  • [30:15] How to leverage AI without losing authenticity
  • [38:48] Turning ChatGPT into your business partner
  • [45:00] What does having an unbreakable business mean to you?


Resources mentioned

  • ChatGPT


Connect with the guest

  • Website: katieread.com
  • Indikator: indikater.com
  • Instagram: instagram.com/heykatieread
  • Grab the Freebie: freebies.buyerpsych.com


Connect with the host

  • Website: podcast.honeybook.com
  • IG: instagram.com/honeybook
  • IG: instagram.com/akuakonadu_

Hosted on Acast. See acast.com/privacy for more information.

Unbreakable Business

Behind every successful business, there’s a story you don’t hear—the sleepless nights, the moments of doubt, and the determination to keep going when everything feels impossible. That’s what Unbreakable Business is all about.


Join host Akua Konadu each week as she sits down with entrepreneurs who share the raw, real side of their journey—the roadblocks they faced, the challenges they overcame, and the stories that don’t make the highlight reel, but the the ones that matters the most.


If you’re an entrepreneur chasing your dreams, looking for inspiration, or just need a reminder that you’re not alone, this podcast is for you. Because no matter what life throws your way, you have the power to push through—and your business can be unbreakable too.


Unbreakable Business is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, and get paid faster with HoneyBook.


Hosted on Acast. See acast.com/privacy for more information.