On today's episode of Unbound, I'm joined by John Lester. John is on a mission to transform limiting mindsets that hold back salespeople and small business owners. Having built his career helping companies big and small drive revenue through coaching and training, John knows that tech stacks, skills and product knowledge are ineffective without the right sales psychology. His goal is to help sellers and solopreneurs reframe sales as mutually beneficial versus oppositional through personal insights and practical coaching. 

Learn more about John at AttitudeSelling.com.