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Ultimate Guide to Partnering®
Vince Menzione - Technology Industry Sales and Partner Executive
100 episodes
1 week ago
Vince Menzione, a former Microsoft Executive and Channel Chief, brings his unique voice to this top-rated partnership and ecosystem podcast. Ultimate Guide to Partnering® is where technology leaders learn from the top technology business and partnership thought leaders to unlock the leadership lessons, best practices, and learnings to help you thrive and survive in the age of rapid digital transformation. Vince applies deep B2B and partnership experience driving multi-billion dollar businesses to achieve optimal results with technology giants like Microsoft, Google, AWS, and Salesforce. Each episode is packed with learnings to help grow the business and your career as a technology partnership leader in the decade of the ecosystem.
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All content for Ultimate Guide to Partnering® is the property of Vince Menzione - Technology Industry Sales and Partner Executive and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Vince Menzione, a former Microsoft Executive and Channel Chief, brings his unique voice to this top-rated partnership and ecosystem podcast. Ultimate Guide to Partnering® is where technology leaders learn from the top technology business and partnership thought leaders to unlock the leadership lessons, best practices, and learnings to help you thrive and survive in the age of rapid digital transformation. Vince applies deep B2B and partnership experience driving multi-billion dollar businesses to achieve optimal results with technology giants like Microsoft, Google, AWS, and Salesforce. Each episode is packed with learnings to help grow the business and your career as a technology partnership leader in the decade of the ecosystem.
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Tech News
Technology,
Business,
News,
Marketing
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270 – Microsoft’s Tectonic Shifts: A Partner Roadmap for FY26 with Nina Harding
Ultimate Guide to Partnering®
43 minutes 47 seconds
2 weeks ago
270 – Microsoft’s Tectonic Shifts: A Partner Roadmap for FY26 with Nina Harding

Microsoft's America's Partner Leader joins Ultimate Partner



Unlock the secrets to explosive growth in the digital landscape! 



Subscribe to our Newsletter: https://theultimatepartner.com/ebook-subscribe/



Check Out UPX: https://theultimatepartner.com/experience/



Is your business ready for 2026?



Welcome back to the Ultimate Guide to Partnering® Podcast.



Nina Harding, Microsoft's partner leader for the Americas, joins host Vince Menzione to discuss the seismic shifts happening at the start of Microsoft's fiscal year 2026. This isn't just another discussion; it's a deep dive into Microsoft's renewed partner-centric strategy, the transformative power of AI, and the tactical steps partners need to take now to thrive. Nina reveals how partners are now "front and center" in Microsoft's priorities, how a new industry-based structure is changing everything, and the crucial role of AI in boosting sales and innovation. She shares actionable insights on co-selling, the new "Frontier" mindset, and why being a "customer zero" for AI is no longer optional. This conversation provides a strategic roadmap for every partner looking to align with Microsoft's vision for the future.



Key Takeaways




* Partners are now one of Microsoft's top three priorities, with a major focus on tighter integration with sales teams and a "partner-first" tone from leadership.



* Microsoft is moving to a 100% industry-based structure in the US, with new industries like oil and gas and gaming, to focus on solving customer problems with industry experts and partners.



* The new "SDC" (Software Development Company) term is more comprehensive and inclusive than the traditional ISV (Independent Software Vendor) term.



* AI is delivering a 10% increase in pipeline, a 23% higher close rate, and a 9% larger book of business in revenues for sales reps who use it consistently.



* The "Frontier" mindset is Microsoft's new theme for FY26, emphasizing the exploration of possibilities with AI, moving beyond out-of-the-box functionality.



* The most critical advice for partners is to become "customer zero" for AI, differentiating themselves by articulating their value proposition and depth of expertise by industry.




If you’re ready to lead through change, elevate your business, and achieve extraordinary outcomes through the power of partnership—this is your community. At Ultimate Partner® we want leaders like you to join us in the Ultimate Partner Experience - where transformation begins.



Key Tags:



Microsoft, Nina Harding, Vince Menzi, Ultimate Partner, partner strategy, fiscal year 26, FY26, AI, artificial intelligence, Copilot, Microsoft partners, co-sell motion, customer engagement methodology, CEM, industry-based, operating units, OUs, Total Addressable Markets, TAM, small medium enterprise, SMC, software development companies, SDCs, ISV, channel partners, account executive, AE, solution areas, Biz Apps, security, Azure, Microsoft field, America's Partner Brief, APB, agentic AI, marketplace, digital transformation, Frontier, enablement, technical roles.



Transcript:



[00:00:00] Nina Harding: We're finding such intense productivity. Um, for example, with our sales reps, the ones that are using AI consistently, we're seeing, um, about a 10% increase in their pipeline. We're seeing a 23% higher close rate and 9%, uh, larger book of business in actual revenues.
Ultimate Guide to Partnering®
Vince Menzione, a former Microsoft Executive and Channel Chief, brings his unique voice to this top-rated partnership and ecosystem podcast. Ultimate Guide to Partnering® is where technology leaders learn from the top technology business and partnership thought leaders to unlock the leadership lessons, best practices, and learnings to help you thrive and survive in the age of rapid digital transformation. Vince applies deep B2B and partnership experience driving multi-billion dollar businesses to achieve optimal results with technology giants like Microsoft, Google, AWS, and Salesforce. Each episode is packed with learnings to help grow the business and your career as a technology partnership leader in the decade of the ecosystem.