In this episode of the UGC 101 podcast, I had an amazing conversation with Marzia Prince, an experienced UGC creator who transitioned from a 20-year career as a fitness coach to a thriving content creator. We explored her journey, including the pivotal moment when a major brand like Kroger recognized her potential, which led her to embrace UGC full-time. Marzia shared candid advice on navigating the challenges of content creation, emphasizing the importance of showing up consistently, e...
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In this episode of the UGC 101 podcast, I had an amazing conversation with Marzia Prince, an experienced UGC creator who transitioned from a 20-year career as a fitness coach to a thriving content creator. We explored her journey, including the pivotal moment when a major brand like Kroger recognized her potential, which led her to embrace UGC full-time. Marzia shared candid advice on navigating the challenges of content creation, emphasizing the importance of showing up consistently, e...
In this episode, I sit down with my friend John Spivey — a full-time UGC creator who successfully transitioned from a corporate job into the world of content creation. We talk about what that shift looked like, the early challenges he faced, and how he's built a thriving business through UGC. John shares valuable insights on why presentation skills matter, how to manage projects effectively, and the importance of treating UGC like a real business. We also get into personal branding, some of t...
UGC 101 - Build Your Content Creation Business
In this episode of the UGC 101 podcast, I had an amazing conversation with Marzia Prince, an experienced UGC creator who transitioned from a 20-year career as a fitness coach to a thriving content creator. We explored her journey, including the pivotal moment when a major brand like Kroger recognized her potential, which led her to embrace UGC full-time. Marzia shared candid advice on navigating the challenges of content creation, emphasizing the importance of showing up consistently, e...
