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The 2 to 20 podcast empowers women, how to build, fund and scale their businesses.
On Category Building, Consumer Brands and Founder Life with Scout Brisson
Two to Twenty Podcast
36 minutes
1 month ago
On Category Building, Consumer Brands and Founder Life with Scout Brisson
In this episode, Katie Vander Ark and Julia Belt interview Scout Brisson, CEO of De Soi, a non-alcoholic sparkling aperitif company. Scout shares her journey from MIT to the beverage industry, discussing the lessons learned from her corporate background and how they apply to her role as a founder. The conversation delves into the importance of building a strong team, navigating the emotional challenges of entrepreneurship, and the growing trend of non-alcoholic beverages. Scout also highlights the significance of collaboration with her co-founders and the future of the consumer packaged goods (CPG) market.
[00:00] Introduction to Scout Prasan and DeSois [02:22] Scout's Journey: From MIT to Beverage Industry [05:10] Lessons from Corporate to Startup: McKinsey and VC Insights [07:25] Building a Team: Hiring for Drive and Curiosity [10:23] The Emotional Rollercoaster of Founding a Company [13:17] Balancing Work and Personal Identity [15:54] The Rise of Non-Alcoholic Beverages [18:44] Consumer Trends and Market Insights [21:16] Navigating the CPG Landscape [23:54] Time Management as a CEO [26:37] Collaborating with Celebrity Co-Founders Music production: Dustin Belt
Two to Twenty Podcast
The 2 to 20 podcast empowers women, how to build, fund and scale their businesses.
