Truelogic DX series is your weekly dose of digital marketing business food-for-thought.
A great resource for keeping up with the latest trends in today’s fast-paced digital climate, we offer a fun, convenient and effective way to keep your finger on the pulse, and enhance your digital marketing skills.
Perfect for both experienced and those beginning their digital marketing journey, this podcast combines interviews with leading industry experts, together with latest news, tools, strategies and techniques that takes your brand and digital marketing campaigns to the next level.
Hosted on Acast. See acast.com/privacy for more information.
Truelogic DX series is your weekly dose of digital marketing business food-for-thought.
A great resource for keeping up with the latest trends in today’s fast-paced digital climate, we offer a fun, convenient and effective way to keep your finger on the pulse, and enhance your digital marketing skills.
Perfect for both experienced and those beginning their digital marketing journey, this podcast combines interviews with leading industry experts, together with latest news, tools, strategies and techniques that takes your brand and digital marketing campaigns to the next level.
Hosted on Acast. See acast.com/privacy for more information.

Going beyond the product and selling the experience is the new way to market goods. Experience is the new commodity and developing content that connects with your target market is the way to go.
On this episode of Truelogic DX, we’ll talk about the importance of emotional marketing for millennials and gen Z and why pulling at people’s heartstrings instead of telling them about your product features is what will drive sales.